Tuesday, January 24, 2023

Shopify SEO: the ultimate guide

 In just a couple of years, Shopify has become the leading online shopping platform. It has become something of an anti-Amazon, helping small and large retailers worldwide run successful online stores with minimal effort. Although Shopify makes everything easy, there’s a lot you can do to improve the SEO of your online shop. In this Shopify SEO ultimate guide, we’ll help you on the right track by giving you tons of tips and tricks. In addition, we’ll also tell you what the best SEO app for Shopify is – and we have a Shopify SEO checklist for you!

Yoast SEO for Shopify

Get more organic traffic by creating the best product and blog content and make your products eligible for rich results in Google. Plus, you’ll get access to our top-notch SEO courses and amazing support team (24/7). Take a look at the Yoast SEO for Shopify product page or get the app now!

Introduction

Since the early days of Amazon, ecommerce has been building up a storm. Every year, more and more people start to see the value of online shopping. Every day, new online stores and online shopping solutions popped up. In 2020, we noticed that storm become a tornado, thanks to the COVID-19 pandemic — suddenly, everyone was forced to buy online. And that trend is not dying down any time soon. These changes in buying behavior are permanent for many people.

Just look at this chart from McKinsey, which shows the jump in ecommerce penetration quite starkly:

Ecommerce is quickly getting hold of the US shopping industry

One of the most apparent successes in the meteoric rise in online shopping is Shopify. And with the following SEO tips for Shopify, you can benefit from that rise as well.

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